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Dane County’s Fall 2025 Market Insights

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In our Summer market outlook, we discussed the early 2025 trendlines in Price, Days on Market and interest rates matching Spring of 2024. Would this trend continue into the Summer and Fall of 2025, or would a softer real estate market begin…

Dane County’s Summer 2025 Market Insights

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In our Spring market outlook, we predicted that 2025 would repeat the trend lines of 2024. So far, that prediction has held steady. This update continues our focus on Dane County market data, mortgage rates, and provides insights for buyers…
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Madison’s Challenge: Escalating Prices & Sluggish Listings

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Here at The McGrady Group, we love digging into the data to determine how national headlines apply to us in South Central Wisconsin. Our latest analysis delves into how Dane County’s robust employment but lackluster listing quantity influences…

Why Builders May Be More Motivated To Sell Than Homeowners

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Here's something most homebuyers don't think about. When the housing market slows down, homeowners and builders don't always respond the same way.Think about it. If you're selling your house and aren't getting the offers you want, you could…

What Higher Mortgage Rates Mean for Home Sellers

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Higher mortgage rates don't just affect buyers. They can change what it takes to sell your house, too.That's because today's buyers are paying close attention to affordability. And when rates rise, even a relatively small change can make a noticeable…

There Are 4 Types of Housing Markets Right Now. Which 1 Are You In?

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Today’s housing market splits into four distinct types. You’ve got cash buyers, buyers financing a purchase, owners who feel locked into a low rate, and builders with homes to sell. Which type you’re in changes how you should buy or sell.…

3 Things You Can Actually Control About Your Mortgage Rate Right Now

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If you're trying to buy a home, affordability is probably what keeps you up at night. And as you watch mortgage rates tick up again lately, it’s fair to wonder if you should just hit pause and wait for them to go down. For now, though, they’re…

Think New Homes Cost More? Not Right Now.

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Most people think a newly built home costs more than an existing one. But right now, that’s actually backwards. Newly built homes are more affordable than existing ones in a lot of markets. And that’s because builders are cutting prices…

The “Take It or Leave It” Attitude Is Fading from the Market – What That Means for You

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Negotiations are back. More buyers are asking for better deals, and more sellers are giving them. Builders are throwing in extras, too. That’s why whether you’re buying or selling today, there are two terms you’ll hear a lot: concession…

Less House, More Home: Why Smaller Homes Are Paying Off for Today’s Buyers

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You started shopping with a specific mental image of your future home in your mind. Then the houses in your budget came in smaller than you pictured.That’s the reality for a lot of buyers right now. Affordability is tight.But don’t let that…

Newly Built Home Prices Hit a 5-Year Low

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If you’ve always assumed a newly built home is just not in your budget, you should know the math just got a little friendlier.The median sale price of a newly built home is now at its lowest level since 2021, according to the latest data from…

Move-Up Buyers Are Choosing New Construction

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At some point, a house that once felt perfect just… doesn’t anymore.Maybe you need more space.Maybe working from home turned your dining room into a permanent office.Maybe the layout just doesn’t match how you live now.If your current…

Why Townhomes Are Popular with Today’s First-Time Buyers

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Buying your first home can feel frustrating when the numbers don’t line up the way you expected. You may know you’re ready but finding something that fits your life and your budget is the hard part.That’s where townhomes come in.Townhomes…