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Dane County’s Fall 2025 Market Insights

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In our Summer market outlook, we discussed the early 2025 trendlines in Price, Days on Market and interest rates matching Spring of 2024. Would this trend continue into the Summer and Fall of 2025, or would a softer real estate market begin…

Dane County’s Summer 2025 Market Insights

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In our Spring market outlook, we predicted that 2025 would repeat the trend lines of 2024. So far, that prediction has held steady. This update continues our focus on Dane County market data, mortgage rates, and provides insights for buyers…
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Madison’s Challenge: Escalating Prices & Sluggish Listings

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Here at The McGrady Group, we love digging into the data to determine how national headlines apply to us in South Central Wisconsin. Our latest analysis delves into how Dane County’s robust employment but lackluster listing quantity influences…

Why You Don’t Need To Be Afraid of Today’s Mortgage Rates

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Mortgage rates have been the monster under the bed for a while. Every time they tick up, people flinch and say, “Maybe I’ll wait.” But here’s the twist. Waiting for that perfect 5-point-something rate could end up haunting your wallet…

The $280 Shift in Affordability Every Homebuyer Should Know

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If you paused your plans to move because of high rates or prices, it may finally be time to take a second look at your numbers. Affordability is improving in 39 of the top 50 markets, according to First American. And that’s the 5th straight…

Why More Buyers Are Turning to New Construction This Year

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There’s a trend taking hold in real estate right now: more buyers are choosing newly built homes. And it’s not just about getting the latest technology or modern floorplans. It’s because they may be able to get a better deal.Builders are…

Why October Is the Best Time To Buy a Home in 2025

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If you’ve been watching from the sidelines, now’s the time to lean in. It’s officially the best time to buy this year. According to Realtor.com, this October will have the most buyer-friendly conditions of any month in 2025:“By mid-October,…

3 Reasons Affordability Is Showing Signs of Improvement This Fall

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For the past couple of years, it’s been tough for a lot of homebuyers to make the numbers work. Home prices shot up. Mortgage rates too. And a number of people hit pause because it just didn’t feel possible. Maybe you were one of them.But…

Builder Incentives Reach 5-Year High

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Even with more homes on the market right now, some buyers are still having a tough time finding the right one at the right price. Maybe the layout feels off. Maybe it still needs some updating. Or maybe it’s just more of the same.That’s…

From Frenzy to Breathing Room: Buyers Finally Have Time Again

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If you tried to buy a home a few years ago, you probably still remember the frenzy. Homes were listed one day and gone the next. Sometimes it only took hours. You had to drop everything to go and see the house, and if you hesitated even slightly,…

Condos Could Be a Win for Today’s Buyers

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Not every homebuyer wants the biggest house on the block. Some want something simpler, more affordable, and easier to maintain, especially in a market where every dollar counts. That’s where condos come in.For first-time buyers, they can be…

3 Advantages of Buying a Newly Built Home Today

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Some HighlightsPrices, rates, and finding the right home are three of the biggest challenges for buyers today. You may find better luck with all 3 if you look at newly built homes.There are more available. Builders are more flexible on prices…

The Truth About Down Payments (It’s Not What You Think)

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Buying a home is exciting… until you start thinking about the down payment. That’s when the worry can set in.“I’ll never save enough.”“I need a small fortune just to get started.”“I guess I’ll just rent forever.”Sound familiar?…